If It Makes You Happy

By Britni TheVadgeWig | Published: January 27, 2010
I would like to commend Armani Exchange, because the homepage of their website looks like this right now (click to embiggen):

ZOMG. A Valentine’s Day campaign that isn’t heteronormative! Sure, there’s a heterosexual couple, but, look! There’s a gay couple and a lesbian couple, too! Because, guess what? Love comes in many different varieties, and not just in heterosexual pairings. Normalizing LGBTQ relationships starts with ad campaigns like this, that treat the gay couples no different than the hetersexual ones.
This ad actually reminds me a lot of a shirt I own. You can click that link to see the one I own, but it looks a lot like this one:

Two thumbs up, A|X!
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3 Comments

  1. Mimi and Joseph
    Posted January 27, 2010 at 7:35 pm | Permalink

    Thank goodness it's not just two women. I'm so over that double standard bullshit.

    Reply
  2. JonsBabydoll
    Posted January 27, 2010 at 9:58 pm | Permalink

    Woo this makes me happy!!! :) This totally answers my question as to what to get my bestie for her birthday. A/X giftcard ftw. I love supporting places that are open like that.

    Reply
  3. Kyra
    Posted January 27, 2010 at 10:09 pm | Permalink

    Here, here!

    Reply

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